Houston Hospitality Social Guide
Houston
Social Media
Hospitality
Restaurants
Houston Hospitality Social Media Guide
Thriving in Houston's Competitive Food Scene
Houston boasts one of the most diverse culinary landscapes in America. Social media is essential for restaurants to stand out.
Platform-Specific Strategies
- Showcase Houston's diverse cuisine
- Use Houston food hashtags (#HoustonEats, #HTXFood)
- Tag Houston food influencers
- Post during Houston peak dining times (7-9 PM)
- Share behind-the-scenes kitchen content
TikTok
- Create trending food content with Houston twist
- Showcase unique Houston dishes
- Partner with Houston food TikTokers
- Share quick Houston food history facts
- Promote special events and live music
- Share Houston community involvement
- Run targeted ads to Houston neighborhoods
- Post customer testimonials and reviews
Content Ideas for Houston Hospitality
Food & Drink
- Tex-Mex specials
- BBQ highlights
- Vietnamese cuisine features
- International flavors (Houston is incredibly diverse)
Community Engagement
- Houston Livestock Show and Rodeo specials
- Hurricane preparedness community support
- Houston Astros game day promotions
- Local charity partnerships
Behind the Scenes
- Meet the Houston chef
- Local supplier spotlights
- Kitchen prep for big Houston events
Influencer Partnerships
Houston has a thriving food blogger community. Collaborate with:
- Local food Instagrammers
- Houston lifestyle bloggers
- Neighborhood community pages
Best Posting Times
- Breakfast: 7-9 AM
- Lunch: 11 AM - 1 PM
- Dinner: 5-7 PM (before peak dinner)
- Late night: 9-11 PM
Conclusion
Houston's hospitality scene rewards authenticity and community connection. Show your Houston pride, celebrate diversity, and engage consistently with your local audience.